Mazda CX-5 Roll Fold Print Ad
Running in Car and Driver and Road & Track, this print ad cleverly demonstrates to an enthusiast audience the benefit of the CX-5's added torque.
It went on to win a silver ADDY at the 2020 American Advertising Awards – Orange County.
Role |
Sr. Copywriter |
For |
Mazda North America |
A LITTLE MORE TORQUE … (roll fold closed)
(right page starts to unfold)
(right side fully opened) … CAN HAVE A SURPRISINGLY BIG EFFECT
(backside of ad)